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Levitate Foundry Drives 30% PMax ROAS Growth with 500 Hours Saved

Leveraging Optmyzr, Levitate Foundry doubles managed ad spend during BFCM and boosts ROAS in 2024.
Hayden Merrill
Director of Paid Media | Levitate Foundry
Highlights
500
Hours saved on budget management in 2024
2X
Managed ad spend during BFCM 2024 compared to 2023
30%
Increase in PMax ROAS through placement exclusions

About

Levitate Foundry is a leading Digital Growth Marketing firm that helps fast-growing omnichannel brands. They specialize in paid media, performance marketing, UX/UI design, creative design, and more.

Headquarters

Remote

The Challenge

Levitate Foundry sought a powerful tool to manage Google Ads, particularly for budget management. They loved Optmyzr’s campaign-level budget management software and user-friendly interface, so they decided to sign up.

The Solution

Thanks to Optmyzr’s budget management tools, Levitate Foundry saved over 500 hours on manual budget management in 2024 alone. This efficiency allowed them to manage double the ad spend during BFCM in 2024 compared to 2023. They also use Optmyzr’s keyword management tools and insights to track performance trends by location and time of day.

The Result

“Optmyzr has helped our team save hours each week spent doing routine tasks. That time saved has been invested in focusing on strategy which helped with both client retention and growing accounts.” - Hayden Merrill, Director of Paid Media, Levitate Foundry