One-Click Optimizations™
Optmyzr gives PPC teams the power to improve account performance in a few clicks. You can also use our suggestions as the starting point for your own methodology.
Optimize accounts in minutes, not hours.
Suggestions based on historical data.
Review and apply changes in seconds.
Informed by years of PPC experience.
What can you optimize with Optmyzr?
Keywords & Search Terms
Discover new keyword opportunities.
Find and exclude expensive keywords.
Remove one-word and duplicate keywords.
Bids & Budgets
Boost ads to the first page.
Increase impression share for converting ads.
Reduce bids for expensive keywords.
Optimize automated bidding targets.
Meet spend targets and increase ROI.
Search & Display Ads
Optimize ad text components.
Find winning ad text through AB testing.
Create and add Responsive Search Ads.
Exclude non-converting Display placements.
Exclude all mobile apps with zero conversions.
Shopping & PLAs
Create standard and/or Smart Shopping campaigns.
Refresh existing campaigns to reflect product feed.
Manage bids and mark search queries as negatives.
Bid by any Shopping attribute.
Build groups of individual products (GRIP).
"Helps get the right things done efficiently and effectively"
"The best part of Optymzr is the Rule Engine"
"Optmyzr is an extension of our own service"
"Dedicated, highly flexible, and scalable optimization hub"
"Launch RSAs at scale much faster than through Google"
"Helped us to manage a larger portfolio of ad accounts"
"A total game changer for us"
"Ensure that all customers enjoy a Morefire standard"
"An indispensable tool for our agency"
The Story Behind Our Optimizations
We created the Keyword Lasso tool because it was taking us too much time to use Google's own query report to identify new keywords.
The AB Testing tool was built to make it easier to apply your own formulas for picking winners and losers to multiple ad groups at the same time.
We built our Bid Adjustment tools because bid management changed dramatically when Google introduced Enhanced Campaigns, increasing dependency on adjustments rather than straight-up CPC bids.
The Shopping Campaign Builder was a response to us needing a week to build the proper structure for a mid-sized account. The tool allowed us to create the same buildout in 2 hours.
Optmyzr ProTips for One-Click Optimization™