How to Choose the Best Google Ads Management Tool: 11 Top Picks for 2025
Begin your search for the right Google Ads management tool for your business here.
Vimal Bharadwaj (Optmyzr)
SEO & Content Manager
Featured
Paid Search
09 Apr 25Google Ads has become much more sophisticated — and more of a black box — in recent years, …
05
01 Apr 25
Introducing RetroEdit™: Change Your Campaign Results…Retroactively!Ever looked at past PPC performance and wished you could tweak reality just a little? Now …
05
Bid Management
14 Mar 25PPC bid management is all about setting and adjusting bids to maximize ad performance …
05
Audits
13 Mar 25Regular PPC audits help maximize ROAS, but they can be time-consuming. That’s where PPC …
05
Paid Search
12 Mar 25The biggest threat to your PPC performance isn’t competition; it’s outdated thinking. …
05
Latest
- Agency
- Ai
- Amazon ads
- Attribution
- Audiences
- Audits
- Automated bidding
- Automation
- Automation layering
- B2b
- Bid management
- Budgets
- Call ads
- Campaign automator
- Case study
- Conversion value
- Customer stories
- Data insights
- Data study
- Display ads
- Ecommerce
- Events
- Expert series
- Google ads
- Google analytics
- Guest blogger
- Guest post
- Guide
- Insights
- Keywords
- Keywords queries
- Landing pages
- Lead generation
- Microsoft ads
- Optimization tools
- Optmyzr
- Paid media
- Paid search
- Paid social
- Performance max
- Ppc 101
- Ppc automation
- Ppc monitoring
- Ppc optimization
- Ppc reporting
- Ppc reports
- Ppc strategy
- Ppc tools
- Ppc town hall
- Ppc updates
- Quality score
- Reporting
- Responsive search ads
- Retargeting
- Rule engine
- Search ads
- Shopping ads
- Shopping campaigns
- Smart bidding
- Smart shopping
- State of ppc
- Strategy
- Targeting
- Tools
- Updates
- Value based bidding
- Video ads
- Workflows
Search Results
All Posts
Introducing RetroEdit™: Change Your Campaign Results…Retroactively!
RetroEdit™ lets you adjust past PPC metrics, improving conversions, lowering CPC, and rewriting campaign history.
Frederick Vallaeys (Optmyzr)
Co-Founder & CEO
How to Choose the Right PPC Bid Management Tool for Your Needs (+ 6 Top Picks)
Discover the 6 best PPC bid management tools and learn how to choose the right one for your needs.
Vimal Bharadwaj (Optmyzr)
SEO & Content Manager
How to Choose the Best PPC Audit Tool: 6 Top Picks for 2025
Discover the 6 best PPC audit tools and learn how to choose the right one for your needs.
Vimal Bharadwaj (Optmyzr)
SEO & Content Manager
Ecommerce PPC Experts Reveal the Biggest Mistakes Holding You Back in 2025
Leading PPC experts uncover the top mistakes advertisers are making in 2025 and what you can do to stay ahead.
Disha Mod (Optmyzr)
Content Marketer
12 PPC Reporting Tools That Tell the Story Behind Your Campaigns
Begin your search for the right PPC reporting tool for your business here.
Vimal Bharadwaj (Optmyzr)
SEO & Content Manager
Google Ads Bid Management 101: A Beginner’s Guide to Higher Conversions
Master bid management in Google Ads with strategies and tips to optimize campaigns and improve your ad performance.
Ronia (Optmyzr)
Content Marketing & Strategy Manager
The Secret to Lower CPCs and Higher Conversions: PPC Bid Management Explained
Discover PPC bid strategies, when to use them, and how to optimize bids for better ROI.
Disha Mod (Optmyzr)
Content Marketer
How to Conduct A Google Ads Audit: A Step-by-Step Guide (+ Checklist)
A comprehensive checklist to conducting a Google Ads audit, optimizing campaigns, and boosting ROI and performance.
Ronia (Optmyzr)
Content Marketing & Strategy Manager
When Help Documentation Is Wrong: PMax API Placement Exclusions Do Work Despite Google Claims
Optmyzr's experiment disproved Google's claim that PMax API placement exclusions don't work, revealing critical …
Navah Hopkins (Optmyzr)
Evangelist
9 Powerful Automations to Manage Small Google Ads Accounts
Here are 9 powerful automations that helped Beeby Clark+Meyler manage small Google Ads accounts effectively for their …
Vimal Bharadwaj (Optmyzr)
SEO & Content Manager
How to Choose the Best PPC Automation Tool: 10 Top Picks for 2025
Begin your search for the right PPC automation tool for your business here.
Vimal Bharadwaj (Optmyzr)
SEO & Content Manager
Optmyzr’s Customer Favorites: Top 6 PPC Tools of 2024
Discover the top Optmyzr tools of 2024 that PPC advertisers loved. Simplify workflows, boost ROI, and save time!
Ronia (Optmyzr)
Content Marketing & Strategy Manager