Why Your Responsive Search Ads Underperform (and 8 Ways to Fix Them)

Discover Morten’s proven framework to optimize Responsive Search Ads using data, testing, and the right tools.

Amazon’s Exit from Google Ads Triggered a Traffic Surge — But ROI Didn’t Follow: An Optmyzr Study

A major advertiser vanished. Clicks surged. Value dropped. Here’s what really happens when giants leave paid search.

Find and Engage Your Ideal Customers: Meta Ads Targeting Strategies for Success

Meta's targeting effectiveness has changed. It's crucial to target broader audiences and have an appetite for testing.

Amazon’s Exit from Google Ads Triggered a Traffic Surge — But ROI Didn’t Follow: An Optmyzr Study

A major advertiser vanished. Clicks surged. Value dropped. Here’s what really happens when giants leave paid search.

Is Performance Max Cannibalizing Your Search Campaigns? Our New Data Study Says… Probably

Optmyzr study finds PMax often cannibalizes Search—even exact matches. Learn how to protect your campaign performance.

Amazon Ads Reporting Delay Is Killing Your Conversions. Here’s the Fix (Lessons From Studying 14,991 Campaigns)

Amazon Ads data is delayed. Our study shows why waiting 14 days can mean smarter, more profitable decisions.

How to Make Value-Based Bidding Work for You

Learn the requirements of value-based bidding and how to make it work for your business.

How Peak Ace AG Uses Optmyzr to Become One of the High-Performing Agencies in Germany

Learn why Peak Ace AG chose Optmyzr and how it uses it to become a top-performing agency in Germany.

DealerJazz Equalizes the Dealership Ad Game Using Optmyzr

Q4 Prep Checklist for Winning Black Friday & Cyber Monday

Smart prep beats big spend. Use this Q4 checklist to win Black Friday & Cyber Monday with feeds, budgets, and alerts.

How Optmyzr’s Geo HeatMap Solves Common Google Ads Location Targeting Challenges

Here's how to fix common Google Ads location targeting mistakes, cut wasted spend, and focus budget on regions that …

5 Google Ads Challenges PPC Managers Vent About (and How to Fix Them)

PPC managers often vent about Google Ads struggles. Here are 5 common ones and how Optmyzr helps solve them.

Getting Started with Google Ads for E-commerce

Here's everything you need to know to get started with Google Ads campaigns for your E-commerce business.

How To Run Cross-Platform Ad Campaigns Without Losing Visibility or Control

Simplify PPC across platforms. Optmyzr helps you manage, optimize, and report—all in one place.

New to Optmyzr? Here's What You Should Test In Your Free Trial Period (+ Free Checklist)

5 key areas to test in your Optmyzr trial to save time, cut waste, and boost PPC performance.