PAID SEARCH
Use This 7-Step Checklist to Set Up Your First Google Ads Campaign
A PPC beginners guide for what to do before setting up a Google Ads campaign.
Radhika Shenoy (Optmyzr)
About
This is placeholder text since author does not have description. He/or she also is the producer of Optmyzr’s video podcast, PPC Town Hall.
He has over 6 years of experience in B2B SaaS marketing, with expertise in content marketing, SEO, and PPC.
Articles
PAID SOCIAL
How to Run High-Performing B2B Ad Campaigns on LinkedIn
AJ Wilcox shows you how to get top results for B2B brands on LinkedIn using creative, audience and targeting options.
Radhika Shenoy (Optmyzr)
GUIDE
PAID SEARCH
Mastering Negative Keywords and Ad Targeting
Learn what negative keywords are and the strategies to effectively use them in your PPC campaigns.
Radhika Shenoy (Optmyzr)
PAID SOCIAL
GUIDE
Social Media Advertising Tools: A Comparison Guide of 6 Leading Platforms
Learn about top social media ad management tools including Optmyzr for Social & how they can help you optimize your ads.
Radhika Shenoy (Optmyzr)
PAID SEARCH
GUIDE
Start Strong, Sell More: A Beginner’s Guide to Google Shopping Ads
Explore everything from the basics of Shopping Ads to tools that will allow you to maximize benefits from the ad format.
Radhika Shenoy (Optmyzr)
PPC 101
PPC Ad Formats: Search, Shopping, Display, Video & More for Google, Microsoft & Amazon Ads
Read what the different campaign types on each platform are, how and where they appear, and when to use them.
Radhika Shenoy (Optmyzr)
OPTMYZR
UPDATES
What’s New in Optmyzr: March 2022
Radhika Shenoy (Optmyzr)
OPTMYZR
UPDATES
What’s New in Optmyzr: February 2022
Radhika Shenoy (Optmyzr)
OPTMYZR
UPDATES
What’s New in Optmyzr: January 2022
Radhika Shenoy (Optmyzr)
PPC STRATEGY
OPTMYZR
Optmyzr 2021 Wrap
Radhika Shenoy (Optmyzr)
OPTMYZR
Dear WordStream Users, We’ve Got You Covered
Radhika Shenoy (Optmyzr)
Stay Updated with Optmyzr
Sign up for our newsletter to receive the latest insights, industry updates, and tips directly to your inbox.
You may opt out at any time. Check out our Privacy Policy
Latest Articles
GUIDE
Avoid These 6 Common (and Costly) Mistakes When Migrating To A New PPC Platform
Migrating PPC platforms looks simple until you’re in the middle of it.
PAID SEARCH
Use This 7-Step Checklist to Set Up Your First Google Ads Campaign
If you’re new to search marketing and Google Ads and feel like a lost child in a busy market trying to figure out how the platform or even campaign setup works, you’re exactly where I was when I launched my first campaign.
PAID SEARCH
When and How to Use Each Google Ads Smart Bidding Strategy
Many advertisers jump into Smart Bidding, hoping it will solve everything, only to end up with wasted budget and disappointing results.