Author
Ashwin Balakrishnan
Senior Marketing Manager
Optmyzr
About

Highlights

About Ashwin Balakrishnan
Ashwin Balakrishnan is a versatile digital marketer and strategist who leads the marketing team at Optmyzr. His mission is to help PPC advertisers navigate the operational and strategic changes required to keep running high-performing Google Ads campaigns.

Ashwin is also the producer of “UnLevel”, Optmyzr’s video course on how to get better results using PPC automation, as well as a regular participant on Twitter’s PPC Chat.

In 2023, he was named by Marketing O’Clock as one of the 50 most influential people in PPC.

Experience

  • Senior marketing manager and team lead, Optmyzr
  • Creative director for performance marketing, GenY Medium
  • Director of search marketing and content, Phenom/My Ally

Areas of Expertise
Search Engine Marketing, Search Engine Optimization, Search Engine Advertising, PPC Advertising, Google Ads Automation, Digital Marketing, Content Marketing, Copywriting

Articles
Apr 10, 2020 PPC Town Hall
Lessons From PPC Town Hall 3
After a couple of highly popular editions, the Optmyzr PPC Town Hall returned for a third week to give the PPC community …

Ashwin Balakrishnan (Optmyzr)

Senior Marketing Manager